Opening our eyes

How film contributes to the culture of the UK

A PDF version of the July 2011 report for the BFI on the cultural contribution of film in the UK, by Northern Alliance and Ipsos MediaCT.

Download the report (PDF, 3.7MB)

Opening our eyes is the second phase of work following on from the initial report Stories we tell ourselves; the cultural impact of UK film 1946-2006, commissioned by the UK Film Council to investigate the cultural impact British film has had both nationally and internationally over the last sixty years.

Launch event, September 2011

Opening our eyes was launched at the BFI Southbank in September 2011, Compered by Bonnie Greer, with guest speakers Catharine Des Forges (ICO), Christine Langan (BBC Films), Ian Christie (Birkbeck College) and Sara Selwood (Cultural Trends).

• Photographs from the launch event (on Flickr)
• View the presentation (MS Powerpoint, 11.7MB)
• Notes from the question time (PDF, 95KB)

Appendices

The following are the on-line appendices referred to on page 72 of the report.

Appendix 1: Survey questionnaire (PDF, 500KB)

A copy of the survey questionnaire.

Appendix 2: Result tables (PDF, 35MB)

A full set of result tables (1,384 pages) prepared by Ipsos.

Appendix 3: Detailed survey findings (PDF, 1.1MB)

A more detailed presentation of the results with commentary (114 pages).

Appendix 4: Survey data in SPSS format (ZIP file, 553KB)

A full copy (anonymised) of the survey data in SPSS format. Ipsos advises that the SPSS data should be run using the "weights" variable in order to give correctly-weighted results. The SPSS file is set so this happens as the default. For the correct routing and filtering of questions see Appendix 1: Questionnaire.

Appendix 5: Research brief (PDF, 66KB)

A copy of the tendered research brief.