Three filmmakers with films showing in the London film festival, Aleem Khan (After Love), Hardeep Pandhal (Happy Thuggish Paki) and Dawinder Bansal (Jambo Cinema), discuss issues of identity in the depiction of the British Asian experience. Their work challenges the idea, deep-rooted in British cinema, that the British Asian experience can only be understood by its intersection with dominant communities. For too long, the British Asian experience has been largely limited to storylines where a young Asian falls in love with a white person, family and custom get in the way and love eventually conquers all. This discussion looks at how each of these filmmakers celebrate their heritage, creating images that look at the complexities of double consciousness as well as more complex and impactful stories about the British Asian experience.